Honouring Excellence in the Halal Industry

 
 
Organizers
Supporting Partner

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About Us

The ASEAN Halal Brand Awards is a prestigious recognition program celebrating outstanding brands that have demonstrated excellence, innovation, and commitment to the halal industry.

This award acknowledges businesses that uphold the highest halal standards while driving economic growth across the ASEAN region.

Why Participate?

Gain Regional and Global Recognition
Enhance Brand Credibility
and Trust
Network with industry leaders and policymaker
Unlock New Market Opportunities Within The Halal Sector

Benefits & Impact

Winning the ASEAN Halal Brand Awards provides numerous advantages beyond recognition. Businesses that receive this prestigious award will:

 

Higher Market Confidence

Strengthen consumer
trust and expand
customer base.
 

Accelerated Business Growth

Gain new opportunities,
attract investors, and
enhance market
positioning.
 

Leadership in Innovation

Showcase cutting-edge
innovation and
brand advancements
in the halal industry.
 

Access to Exclusive Networks

Connect with top
industry leaders,
policymakers, and
key stakeholders.
 

Lasting Brand Recognition

Elevate brand credibility and
establish a reputation for
excellence in the
halal sector.

Judging Criteria

Adherence to the halal standards and certification integrity.

Implementation of groundbreaking ideas, technologies, or processes enhancing halal products or services.

Significant contribution to the halal industry, market expansion, and economic influence.

Establishing a reputable, ethical, and sustainable halal business.

Application Process

About the Organizers

SAMENTA, established in 1986, is Malaysia's oldest and largest association of SME's, with over 5,500 members nationwide - covering all economic sectors and states in Malaysia.
is a prominent organization supporting and advancing Malay entrepreneurs and businesses in Kuala Lumpur, Malaysia. It provides networking, collaboration, and advocacy opportunities, empowering Malay businesses to thrive in the city's dynamic economy.

Supporting Partner

 
Halal Development Corporation Berhad (HDC) leads the development of Malaysia’s integrated halal ecosystem and infrastructure, aiming to position Malaysia as the most competitive country in the global halal industry. Founded on 18 September 2006, HDC is the central coordinator promoting participation and growth of industry players within Malaysia’s halal ecosystem. As an agency under the Ministry of Investment, Trade and Industry (MITI), it is the world’s first government-backed halal industry development corporation.